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WordPress Stories: A New Way to Engage Your Audience

Since the early days of Snapchat, which made the format so popular, Stories have become a powerful way to engage audiences on social media. Today, over 500 million Instagram accounts use Stories every day. Now, you can publish Stories on your website — a place where you truly own your own content.

With Stories, you can combine photos, videos, and text to create an engaging, tappable, full-screen slideshow that your visitors will love. You can conveniently publish Stories from your phone, giving you more ways to keep your site fresh and optimized for your increasingly mobile audience.

Stories are the perfect format for: 

  • Step-by-step guides 
  • Recipes and cooking tutorials
  • Updates on your DIY or art projects
  • A behind-the-scenes look at your latest product

WordPress Stories are different in a few ways.

Stories are published on your site as a blog post, which means they can be viewed, liked, and commented on by your site visitors, just like any other blog post. Your Stories have a permanent URL that can be shared and linked to from other platforms. And if you’re using the Publicize feature on your WordPress site, your Story can automatically be shared with your social media fans and followers, expanding the reach of your content.

We know it takes a lot of effort to create great content. Unlike the Stories you’re familiar with on other social platforms, Stories on your WordPress site won’t disappear after 24 hours! This means you can edit or add to your Stories long after you first publish them.

It’s available today in the WordPress mobile apps for all WordPress.com sites and self-hosted Jetpack sites. If you’re not seeing the Story feature in the WordPress mobile app, you might need to manually update the app to latest version from the Google Play store or Apple App store.

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